The AdGal

Welcome one and all to a blog that will forever change your life. Actually the truth is, this blog will not change your life forever, but it might spark your interest in the world of advertising. My name is Brittany Curran, and I am a sucker for advertising in more ways then one. Check out my blog and read some of my thoughts, opinions, and ideas on ads created and used all over the world.

Ps- Do not be scared to throw in your two cents. I love feedback, if you have any questions or concerns, drop me a post, and I will get back to you as soon as I can.

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My Business Card

AdGal

Wednesday, July 21, 2010

Booty Shakes, Certainty, Raw Meat




If you asked me right now to fire up the BBQ, throw on a steak, and deal with the raw deadly meat juice. I would most definitely be extraordinarily stressed out and on the verge of having a mental breakdown. Why? Because I am scared little kitty, and when people ask me to do smart, responsible people things, I instantly start asking questions. What are the odds of me blowing the place up with propane gas? How do I deal with the bloody steak juice? When is it the appropriate time to remove the steak without burning it or undercooking it? How many spices should I put on it? Chicken or Fish? and it goes on and on my friend... Decisions, Decisions, Choices, Choices.

How certain can we actually be that we are not roasting the cows ass to much? My point is have you ever been uncertain that you are certain? I second guess myself all the time. For example, when my mom asks me, "Brittany did you lock the car?" I instantly reply "YES MOM", to save my ass... and then think to myself did I lock the car? I must of because I clicked that little car lock button nobbie as if I was on repeat....

Anyways, confidence, and acceptance on the fact that being a screwed up failure is how we learn, is the key to dealing with this anxiety. I mean we all have to make decisions at a certain point. It might be a bad one... like thinking that booty shakes are appropriate in front of a nun while your friend gives her the finger, might not be the best decision you have made recently.

Don't get me wrong I think it takes a lot of confidence and skill to do a good booty shake, and that nuns are wonderful ladies. But the two together might not mix well. But what do I know?

All I know is that this raw piece of meat really needs to work on her booty shakes...




Tuesday, June 22, 2010

Bulls, Cigarettes, Scared Horses...

So it’s been awhile since I have updated my blog and posted something that I know creates a BIG explosion of “intense amazingness “in all your minds. Truthfully it’s been awhile for many things in my life, if you catch my drift. For example I don’t even remember the last time that I had a meal that did not consist of wine and cigarettes. Unfortunately, that was a lie. You see I am not cool enough to smoke cigs, and I don’t love wine, wine loves me.

I could go on forever and tell you bull feces about why I have not been updating my blog but really I can just sum it up in one sentence. I have not been in the mood, nor have I had any ambition or motivation to write and I just have not cared about it. I know…. Well then why did you start a blog in the first place?

Because when I am in the mood and am inspired by something my mind goes 100 miles per minute and I want to tell everyone I know. I think lately I just have not been inspired which is kind of sad BUT I don’t want to sound like a mopey dopey so lets move on. I think sometimes it is hard to express how you feel about something and it takes a lot of guts to tell the truth about what you really think. Telling the truth is very risky, because there’s always someone who is not going to like your opinion/answer.

This is probably very obvious information that you all know and some of you probably think that I am rambling on about useless information. Others might think man this girl really needs to take off the sweat pants and put on a pair of jeans and get out of her room for once in her life. “Truth” is I am just telling you what’s on my mind and what I am thinking and feeling. I won’t lie, expressing my feelings about certain things, scares the shit out of me, cause I never know how people are going to react or interpret my opinion.

For example, when my boss asks me “britt what do you think?” or “britt can you come up with some ideas for this…?” I am literally terrified of the reaction that I will have to face in that upcoming moment. Am I going to get the head nod? Which means, “yeah I like it!” or am I going to get the look down? Which means “swing and a miss”.

This is the thing you never know how people are going to react! You just got to go with it, and hope that it works out. If it doesn't than at least you tried, and were honest about your stupid feelings and opinions that we all disappointingly have. I know this, saying is over used but “if you do not succeed try, try and try again”. The thing is though, the person that said this was just telling the truth and was inspired to share their thoughts with someone, and I am sure it helped some people and did not help others. I have said it once before and will say it again “different strokes for different folks”.

To sum it all up don't put up with the bulls throwing their feces at you, stand up and out! Be that horse that grabs the bull by the horns and tells them how they really feel. Nobody likes a scared horse.

Friday, April 30, 2010

Fearing Fertile Friday’s…

The following words are not in my vocabulary:

PREGNANT, BABIES, CHILDREN, SPERM, EMBRYO, BIRTH, VAGINAL BIRTH, BREASTFEEDING, FERTILIZATION, “MOMMY” and the list keeps on going.

Gentlemen hear me out, ALWAYS remember to not be a fool! And please oh please ALWAYS wrap your tool!

Ladies if you don't make your man wrap his tool, you might as well forget about buying “ALWAYS products” or any type of good old girly protection because you will be saying the words that I fear the most.

PROTECTION= NO BABIES

NO BABIES= HAPPINESS, FREEDOM, LIFE NOT OVER (in my personal view)

The following print ads are seriously amazing, and truly speak words of wisdom for all.




The only type of morning sickness that this broad (pointing at self and giving a witty wink) will ever have will be due to “injecting” a ridiculous amount of liquor into my body. The only P words that are in my personal vocabulary are PROTECTION, PREVENTION, PULLOUT, PROJECTILE PUKING, and PERIOD. Happy Friday Everyone! J



Monday, March 29, 2010

Marvelous Menstruating Mondays...


Why are tampon ads so ridiculous?

I ask myself this question every time I watch a completely unrealistic tampon commercial, and apparently so does UbyKotex. Their beyond brilliant, television advertisement above, seriously deserves a round of applause. Its so refreshing seeing a brand such as this, coming up with a humorous and clever ad that uses sarcastic humor to reach consumers. I truly believe that the most effective ads are the ones that are somewhat truthful and honest. A perfect example of a powerful and fearfully honest media campaign is the Montana Meth Project. This organization has created some of the most scary, sad, and brutally honest television ads I have ever seen. They use fear and emotion to reach an audience, and achieve impact. One hard-hitting t.v. ad that they use that gives me goose bumps every time I watch it, is the " Just Once" ad seen below.


Not only do these ad campaigns speak the truth, but they are effective at getting their message out to their intended target audience. They grab your attention right from the beginning and hold onto it until the very end of the ad. They use humorous and fearful sarcasm to get their message out to consumers. Not only is this pardon my french "ballsy" but it is creative and out of the box.

The truth works. Period.

Tuesday, March 2, 2010

Aww… The Beauty Of Time Management!

Hello, Everyone! When I say everyone I mean to those who read my unfulfilling, unfortunate, “I cant believe I just wasted my time reading this”, blog. So basically Hi Mom! I know, I know, I am guilty of being a sexy chick. But that's beside the point I apologize for not posting frequently. I am going to try and work on that. But you see Brittany Curran is one of those girls that do not know how to time manage. She also needs to get her life together and will be working on that ASAP. There is no excuse for not posting, so everyone (Mom), I am going to “TRY” and start posting every week! Now I know your all jumping for joy right now…. not really but that's ok! I am going to spice things up a bit and be a little crazy by,

One: posting once a week.

Two: changing things up every month by posting on certain days of the week. For example I will post once a week and it will be every Monday or Friday. So Manic Mondays, or Frequent Fridays will be when I post within that month.

Three: exploring and posting about experimental marketing/advertising, different ways companies and businesses advertise their products, and so on…

So yes, just a heads up! Get ready for your mind to be blown!

Sunday, January 24, 2010

Diamonds are Shreddies Cereals Best Friend...

They sparkle, they shine, they can cause crime, and they even make me rhyme... Diamonds are Brittany Curran’s and Shreddies Cereal’s Best Friend! Shreddies new and improved campaign for the quote on quote “New Diamond Shaped Shreddies” is pure gold…

This campaign is a perfect example of how “consumers consume” advertising and marketing as a whole… Every little consumer has an opinion on a certain brand and how that brand is portrayed. Sometimes the poor little consumer doesn't stand a chance in the ways of selling and promoting a product. Exhibit A: Shreddies Diamond Cereal is a perfect example of how one little adjustment in a product can rebrand, refresh, and reinvent the brand, and the brand image overall in a consumers mind. Shreddies Cereal has proven that a brand can make a big change by… wait for it… “NOT CHANGING AT ALL” …. Absolutely mind-blowing!

This campaign is the reason why I love advertising and marketing because one idea and one concept can change the “BIG picture” and stir up the bowl … Mind you this can be a very good thing… but it can also hit you where it hurts! It is actually amazing how such a simple, and yet creative idea can effect/change the minds of many and cause such a 45 degree spin on such a square cereal brand...

But what can I say people breakfast is the most important meal of the day!